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SaaS/Cloud Customer Retention & The Future of Customer Success Management -- Boston, MA area
Wednesday, May 30, 2012 from 7:00 PM to 8:45 PM (EDT)
SaaS/Cloud Customer Retention & The Future of Customer Success Management
Mikael Blaisdell, Publisher: The HotLine Magazine
Who Should Attend: SaaS/Cloud CxO's, Customer Success Management Professionals
Wednesday; May 30th, 2012 7:00 - 8:45 PM
200 West St. (4th Fl; west elevators)
Waltham, MA 02451
Advance Registration Required
Customer Retention is necessarily a core issue for any SaaS/Cloud application vendor. To address the challenge, an ever increasing number of SaaS/Cloud companies are establishing Customer Success Management positions and teams. A new profession is rapidly emerging; what will it become? What will drive the CSM role to develop and mature? What should become the Best Practices of the role? Join Mikael Blaisdell, Publisher of The HotLine Magazine, for a visionary and provocative look at the future of Customer Success Management in the SaaS/Cloud sector.
Sponsored by: Totango
Totango provides a full-service customer engagement management platform for SaaS and Cloud businesses. The solution helps customer success professionals to monitor customer health in real-time and to drive customer usage, adoption and success throughout the customer lifecycle. Sign-up for 30-day free trial or check out a video on how it works. http://www.totango.com
7:00 PM - Doors open for registered attendees
Refreshments & Networking
7:30 - 8:15: Mikael's Presentation + Q&A
8:15 - 8:30 Totango
Location and refreshments provided by: MetraTech, providers of an innovative approach to billing, compensation and customer care for SaaS/Cloud ISVs to securely collect revenue, compensate partners and manage their customer lifecycle in 12 languages, 28 currencies and 90 countries. For more information, please visit www.metratech.com and www.metanga.com
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When & Where
The HotLine Magazine
Mikael Blaisdell is the Publisher of The HotLine Magazine, an online resource that focuses on managing customer lifetime value for an audience of SaaS/Cloud senior management teams and Success/Support professionals worldwide.